Extravagant props, executive desks, chairs
and high-end furnishings consisting of plush carpets, lavish curtains,
intricate sculptures and an abundance of flowers were sourced by JAS from all
corners of Sydney and bumped (carefully) into the Royal Automobile Club
Australia in December 2012 as back drop for CBA’s
latest campaign.
Conceptualized by M&C Saatchi, the tag
line ‘Get your working life off to a flying start’ was brought to life by our styling team with carefully selected
wardrobe and props to characterize a young woman new to the workplace, rapidly reaching
CEO status thanks to CBA’s special
saving’s package for young workers.
Agency: M&C Saatchi
Client: Commonwealth Bank