Earlier
this year a massive campaign for Pump flavoured waters hit the streets… seen on
buses, billboards, train stations plus more, and JAS was lucky enough to be
involved behind the scenes. Janai teamed up with photographer Ian Butterworth
to capture the fresh excitement linked to the infused water drinks. Custom
spray-painting inflatable boat tow-rings to match pop colour cozzies, and
perfecting the ideal water splash! Working on specially built scaffolding in
Sun Studios, with mini swimming pools, buckets and mops, it was a wet and
wonderful day, leaving everyone looking forward to summer and the sun. A
special shout-out must go to the talent who had to bob in icy water all day!
